SOME THOUGHTS ON MANUFACTURES doin't


Tim O'Connor
 


Jerry your description of the influence of this mailing list tells me that you need to reach other audiences !
Taking part in Facebook or Twitter reaches a lot of people who have mostly stopped using email. ;-)
I had to mostly stop using them myself because the volume of information is incessant! Only so many
hours in a day. :-)


On 1/20/2023 11:55 AM, Jerry Michels wrote:

Alex,  in reply to 'Did you ultimately sell all of your cars?'  No, sales were definitely hurt, curiously after the discussion on this list, sales dried up.  There is a definite correlation.

However, I don't blame anyone.  Discussions are great as long as no one purports their opinion as inviolate.  I have years of experience that indicates a bad review on this list, accurate or not, has the same deleterious effect on sales.  As an example, we offered ART R-T-R reefers with black outline heralds and orange body.  We specifically stated in our advertising that the orange faded with time, and that our cars accurately reflected this.  One person on this list, looking only at a thumbnail image on the net, declared them pink, and sales stopped. In order to get the color right, we used Pantone matches for at least 50 photos.  BTW, I co-authored a book on ART reefers and was pretty confident that we had the colors correct. We still have these cars in inventory.

We are a small group using custom cars to fund our museum.  I think we do more due diligence than a lot of manufacturers.  That is one reason you don't see us flooding the market with foobie schemes or 'anniversary' cars. Our gross sales for 2022 were around $10k, which is our all-time high (1995-2023). So, custom car income isn't profitable enough to put on an addition to the museum or restore our Pantex White Train cars.  But they do help pay insurance and utilities.

However, all this being said, we are in the market for one solitary reason to make money.  If I was sure we'd make money I'd sell foobie Thomas The Tank Engine models! 😂

Enough rambling for this Friday.

Jerry Michels
Amarillo Railroad Museum

--
Tim O'Connor
Sterling, Massachusetts


Jerry Michels
 

Alex,  in reply to 'Did you ultimately sell all of your cars?'  No, sales were definitely hurt, curiously after the discussion on this list, sales dried up.  There is a definite correlation.

However, I don't blame anyone.  Discussions are great as long as no one purports their opinion as inviolate.  I have years of experience that indicates a bad review on this list, accurate or not, has the same deleterious effect on sales.  As an example, we offered ART R-T-R reefers with black outline heralds and orange body.  We specifically stated in our advertising that the orange faded with time, and that our cars accurately reflected this.  One person on this list, looking only at a thumbnail image on the net, declared them pink, and sales stopped. In order to get the color right, we used Pantone matches for at least 50 photos.  BTW, I co-authored a book on ART reefers and was pretty confident that we had the colors correct. We still have these cars in inventory.

We are a small group using custom cars to fund our museum.  I think we do more due diligence than a lot of manufacturers.  That is one reason you don't see us flooding the market with foobie schemes or 'anniversary' cars. Our gross sales for 2022 were around $10k, which is our all-time high (1995-2023). So, custom car income isn't profitable enough to put on an addition to the museum or restore our Pantex White Train cars.  But they do help pay insurance and utilities.

However, all this being said, we are in the market for one solitary reason to make money.  If I was sure we'd make money I'd sell foobie Thomas The Tank Engine models! 😂

Enough rambling for this Friday.

Jerry Michels
Amarillo Railroad Museum



Alex Schneider
 

I vaguely recall reading about your car and deciding it wasn't appropriate for the era and location I model. But if I had wanted one with a black roof it would have been an easy fix. If I had found that it was a Santa Fe car with a bogus Denver and Fort Worth paint scheme that would have been a different situation. 

Did you ultimately sell all of your cars?

Alex Schneider


From: main@RealSTMFC.groups.io <main@RealSTMFC.groups.io> on behalf of WILLIAM PARDIE <PARDIEW001@...>
Sent: Thursday, January 19, 2023 10:38:47 PM
To: main@RealSTMFC.groups.io <main@RealSTMFC.groups.io>
Subject: Re: [RealSTMFC] SOME THOUGHTS ON MANUFACTURES doin't
 
That's it Brian.  Another example of my lack of computor skills.

I have a number of cars from.the Amarillo Raulroad Museum and hope that they continue with their projects.

Bill Pardie



Sent from my Verizon, Samsung Galaxy smartphone


-------- Original message --------
From: BRIAN PAUL EHNI <bpehni@...>
Date: 1/19/23 6:20 PM (GMT-10:00)
To: main@realstmfc.groups.io
Subject: Re: [RealSTMFC] SOME THOUGHTS ON MANUFACTURES doin't

“In the meantime, sales suffered” is what I translated. 

Thanks!
Brian Ehni 
(Sent from my iPhone)

On Jan 19, 2023, at 9:58 PM, Jerry Michels <gjmichels53@...> wrote:


Bill, you wrote:

'Last year a Dever and Fort Worth covered hopper came on the market.  Immediately there was a post that the roof and hoppers should have been been black.  The discussion went on for two weeks.  In the end it was determined that the model was correct for thedelivered car.  inthe mea ti.e ses suffered.'

That was our car, and it raised enough skepticism that sales suffered. But that's the breaks.  We were proved correct in the long run, but not soon enough.  Since the mid-1990s I've found out that if we let people on this forum know about a car we've produced...look out!  BTW, what is that last sentence?

Jerry Michels
Amarillo Railroad Museum


WILLIAM PARDIE
 

That's it Brian.  Another example of my lack of computor skills.

I have a number of cars from.the Amarillo Raulroad Museum and hope that they continue with their projects.

Bill Pardie



Sent from my Verizon, Samsung Galaxy smartphone


-------- Original message --------
From: BRIAN PAUL EHNI <bpehni@...>
Date: 1/19/23 6:20 PM (GMT-10:00)
To: main@realstmfc.groups.io
Subject: Re: [RealSTMFC] SOME THOUGHTS ON MANUFACTURES doin't

“In the meantime, sales suffered” is what I translated. 

Thanks!
Brian Ehni 
(Sent from my iPhone)

On Jan 19, 2023, at 9:58 PM, Jerry Michels <gjmichels53@...> wrote:


Bill, you wrote:

'Last year a Dever and Fort Worth covered hopper came on the market.  Immediately there was a post that the roof and hoppers should have been been black.  The discussion went on for two weeks.  In the end it was determined that the model was correct for thedelivered car.  inthe mea ti.e ses suffered.'

That was our car, and it raised enough skepticism that sales suffered. But that's the breaks.  We were proved correct in the long run, but not soon enough.  Since the mid-1990s I've found out that if we let people on this forum know about a car we've produced...look out!  BTW, what is that last sentence?

Jerry Michels
Amarillo Railroad Museum


 

“In the meantime, sales suffered” is what I translated. 

Thanks!
Brian Ehni 
(Sent from my iPhone)

On Jan 19, 2023, at 9:58 PM, Jerry Michels <gjmichels53@...> wrote:


Bill, you wrote:

'Last year a Dever and Fort Worth covered hopper came on the market.  Immediately there was a post that the roof and hoppers should have been been black.  The discussion went on for two weeks.  In the end it was determined that the model was correct for thedelivered car.  inthe mea ti.e ses suffered.'

That was our car, and it raised enough skepticism that sales suffered. But that's the breaks.  We were proved correct in the long run, but not soon enough.  Since the mid-1990s I've found out that if we let people on this forum know about a car we've produced...look out!  BTW, what is that last sentence?

Jerry Michels
Amarillo Railroad Museum


Jerry Michels
 

Bill, you wrote:

'Last year a Dever and Fort Worth covered hopper came on the market.  Immediately there was a post that the roof and hoppers should have been been black.  The discussion went on for two weeks.  In the end it was determined that the model was correct for thedelivered car.  inthe mea ti.e ses suffered.'

That was our car, and it raised enough skepticism that sales suffered. But that's the breaks.  We were proved correct in the long run, but not soon enough.  Since the mid-1990s I've found out that if we let people on this forum know about a car we've produced...look out!  BTW, what is that last sentence?

Jerry Michels
Amarillo Railroad Museum


WILLIAM PARDIE
 


I have an enormous degree of respect for ANYONE who electsto bring a product to market in the Model Railroad Business.  Wether it is a large manufacturer or someone packing the product on in the kitchen table while the kids do their homework.
a lot if time, thought and effort have gone into the project.  Very few have ever gotten rich or supported their family through the hobby.

Someone sees a need for a product and has the talent to produce it.  More often than not it fills a void in the hobby.  If the item disappoints us or is not up to our standard just don't buy any more and move on.  It is one thing to tell our friend down the street and another to tell the world.

Last year a Dever and Fort Worth covered hopper came on the market.  Immediately there was a post that the roof and hoppers should have been been black.  The discussion went on for two weeks.  In the end it was determined that the model was correct for thedelivered car.  inthe mea ti.e ses suffered.

Another example of. insensitivity occurred several years ago when suddenly .Martin Loften's wife was trashed for not  respnding to I questions on the Sunshine line.  This was five years after Martin's death and the company ceased business.

This is  great forum and I count on to answer questions s that i.prove my modeling.  Let's keep it positive.

Bill
Pardie
Sent from my Verizon, Samsung Galaxy sm