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DL&W paint scheme

Lester Breuer
 

In build of Yarmouth Model Works Resin kit of Delaware, Lackawanna & Western, series 11350 to 11599, automobile boxcar rebuilt in 1936, one photo in the instructions has the car with the slogan “ The Route of Phoebe Show”.  When did the DL&W begin using this slogan?

Thank You for your time and effort to respond.

Lester Breuer

Schleigh Mike
 

Hello Lester & Group!

Kaminski's "Magor" book, page 94 shows the "Phoebe" slogan applied to DL&W 51000-51399 new boxcars in April of 1942.  How much earlier this might have been applied on other cars I cannot say but you should find it appropriate based on your earlier "AB" brake question.

Regards from Mike Schleigh in western Penna.---Grove City

On Tuesday, March 31, 2020, 10:03:01 AM EDT, Lester Breuer <rforailroad@...> wrote:


In build of Yarmouth Model Works Resin kit of Delaware, Lackawanna & Western, series 11350 to 11599, automobile boxcar rebuilt in 1936, one photo in the instructions has the car with the slogan “ The Route of Phoebe Show”.  When did the DL&W begin using this slogan?

Thank You for your time and effort to respond.

Lester Breuer

Garth Groff and Sally Sanford
 

Lester,

The character of Phoebe Snow as a promotional mascot dates from about 1900: https://en.wikipedia.org/wiki/Phoebe_Snow_(character) .

DL&W received series 51400-51749 from AC&F in November 1944 with "Route of Pheobe Snow" lettering, according to data and a builder's photo with an article by Ed Hawkins in the July 1991 RMJ. Whether this was was the first use of the slogan this way is unknown to me.

Yours Aye,

Garth Groff  🦆


On Tue, Mar 31, 2020 at 10:03 AM Lester Breuer <rforailroad@...> wrote:
In build of Yarmouth Model Works Resin kit of Delaware, Lackawanna & Western, series 11350 to 11599, automobile boxcar rebuilt in 1936, one photo in the instructions has the car with the slogan “ The Route of Phoebe Show”.  When did the DL&W begin using this slogan?

Thank You for your time and effort to respond.

Lester Breuer

Joe Bania
 

1942, from Mike Del Vecchio:
The first billboard boxcar appeared in April 1942, No.51000, in front of the 
Magor Car Company erecting shop with a small p.r. ceremony.  All new boxcars 
-From then on carried that billboard, or the more modern version of it from 
1955 forward.

The 1955 version is the one that has LACKAWANNA in big block letters on the left